Why

World of Beer

Why franchise a WOB Bar & Kitchen?

World of Beer offers a unique franchise opportunity that goes beyond a traditional bar and kitchen. As a trusted, established brand with strong roots in the craft beer movement, WOB stands out as an investment that combines a resilient business model with the flexibility to adapt to local tastes and trends. Here’s why WOB is an investment worth tapping into:

Expansive, Growing Market

The craft beer and casual dining markets continue to expand as consumers seek unique experiences and flavors. WOB’s extensive beer offerings, combined with its fresh, chef-driven menu, attract a broad range of customers—from craft beer enthusiasts to families and groups looking for a vibrant social setting.

Community-Centric Experience

World of Beer locations become hubs of activity in their communities. With regular events, live music, sports, and tastings, WOB goes beyond dining to create memorable experiences, building a loyal following and ensuring repeat business.

Flexible, Scalable Concept

Franchisees benefit from WOB’s adaptable business model, which offers a choice of formats and the ability to cater to local preferences. This flexibility enables franchisees to seamlessly integrate into diverse markets, whether in urban centers, college towns, or suburban areas.

Industry-Leading Training and Support

World of Beer’s franchise program offers comprehensive training, operational guidance, and marketing support. From site selection to launch and beyond, WOB’s team is dedicated to helping franchisees succeed, ensuring each location maintains the brand’s high standards and unique experience.

Proven Profit Potential

With an established track record of successful locations and high guest satisfaction, WOB offers franchisees a concept with demonstrated profitability. As a recognized leader in the industry, World of Beer leverages its brand strength to attract a diverse customer base, making it a sound investment for entrepreneurs seeking a stable and rewarding venture.

German Pretzel and Beer

What Our Customers

have to say.

"My husband and I have been to WOB a few times now and we love the food as much as the beer. We always order the German Pretzel.”
-Bethany Wilson

"It's great to have a nice, clean, non-smoking place like World of Beer in our neighborhood. We needed a place like this for young professionals like myself."
-Jeff Dyce